One of the most important factors to weigh when investigating a particular franchise opportunity is the overall health of the industry, category, or business sector in which you’ll be operating. Included therein is both an analysis of the current level of consumer demand and a thorough review of the marketplace itself. The comprehensive health of a particular industry must be determined before you make an informed decision. That being said, if you’re interested in franchise ownership with Hike Doggie, we have some pretty good news to share. Because the pet care industry is booming. It has been for quite some time now, and it’s showing no signs of slowing down.

In this edition of the Hike Doggie Dog Bloggie, we make a convincing case for those who are interested in pursuing business opportunities in the pet care industry. Keep reading to hear the facts…

Tracing the Origin of a Pet Ownership Surge

There’s a tongue-in-cheek explanation for the root cause of the pandemic that’s been circulating over the years. In this dark humor anecdote, the responsibility for the Covid outbreak is placed squarely at the feet (paws?) of dogs. After all, the reasoning goes, who benefitted from the disruption more than canines? Once left to their own devices for hours on end in empty homes, remote work has led to constant companionship with their doggie parents 24/7. But the thing is…there’s actually a grain of truth there. While there are numerous surveys, studies, and reports to draw upon, but all make clear that there was indeed a huge net gain in pet ownership during the early years of the pandemic – and U.S. households adopted more dogs than cats.

What Our Market Analysis Says….

At Hike Doggie, a positive pet care marketplace is in our best interest. Yet, to be as objective as possible, we cite sources for all of the figures we’re about to share. Here’s the data we share on our franchising site from the American Pet Products Association (APPA):

• The pet industry has noted 12% annual growth since 2017
• Over 65 million households own a dog
• 97% of dog owners consider them family members, willing to spend on premium services
• The pet industry is worth a combined $144 billion, doubling in size since 2017

And here’s a handy chart revealing U.S. pet industry expenditures over time, going back to 2010:

What the Industry Experts Market Analysis Says…

A recent analysis of the pet industry marketplace, commissioned by the Retail Division of Morgan Stanley – one of the leading financial advisory firms – paints a glowing picture. Here are some jaw-dropping facts included in an excerpt of their report entitled, “The Petriarchy Strikes Back…by the End of 2025”:

• Spending growth in the pet industry could reach 7% annually by the year 2030
• Spending on pets is predicted to reach $1,445 per animal by 2026, and $1,733 by 2030
• Overall spending will reach $261 billion by 2030, up from $122 billion in 2019
• Pet health (such as regular dog walks) is the largest sub-category spend – $112 billion by 2030
• Expanded point-of-care spending could add as much as 3% market growth overall

There is an unlimited amount of information that references the overall health of the pet care industry, almost all of which is tremendously paws-itive (pun intended). In fact, the current state of the pet care marketplace is one of the main selling points for Hike Doggie when working with franchisee candidates. While we’re fortunate enough to operate in an industry that continues to thrive, and we do expect the available data and statistics to resonate with you, we sincerely hope it makes a convincing case for you to join our growing family of Hike Doggie franchisees.

If you’ve been moved by what you’ve read in this edition of our blog, drop us a line and we’ll connect to discuss how Hike Doggie could make your own entrepreneurial dreams a reality.

About Hike Doggie

Hike Doggie was founded in 2016 with a mission to “make dogs as happy as they make us”. The business model is predicated on providing a professional and turnkey dog hiking service. Our vision is to create unforgettable outdoor experiences for dogs, ensuring their physical and emotional well-being while fostering a deep bond between them and their human families. Hike Doggie offers a low barrier to entry, quick conversion, and strong retention rates – not to mention extremely happy clients. To date, Hike Doggie has participated in over 50,000 dog hikes and we’d like to have you help us add to that total. Hit the trail to success and explore franchise ownership with Hike Doggie by reaching out to our franchise development specialists at Franchise Evolution Partners to begin your personal journey. Watch this informative video on YouTube to discover how your life can change as a Hike Doggie owner. And be sure to read our blog, follow us on Instagram, connect with us on LinkedIn, and watch our collection of videos on TikTok.